Category: Fan engagement

Sep 02
Tasmania’s Futsal Future Gets a Major Boost

Tasmanian futsal coaches can now access nationally recognised education in their home state following the delivery of Football Australia’s first national futsal coaching courses in Tasmania.

Jul 24
Mizuno’s Australian gamble: can a 120-year-old brand break through?

When Mizuno unveiled a mural of Socceroos captain Harry Souttar on a Richmond wall during the 2026 World Cup, the company’s name did not appear on the artwork. The artist, Rory Ledge, painted Souttar as the “Minister of Defence” behind a brick wall. Channel 7 and Channel 9 turned up. The Herald Sun ran it […]

  • Apparel
Jun 30
Women’s Football Is Booming – But Is Your Club Ready for the Surge?

From improving equality in facilities and access, to unlocking funding opportunities, boosting media coverage, strengthening sponsorships, and building stronger development pathways — grassroots clubs have a clear blueprint to grow women’s football. Those who invest in culture, visibility, and opportunity now will be the ones leading the game into the future.

Mar 25
How to use social media effectively for your local football club

In 2023, social media is an important avenue to connect with the members and local community involved in your grassroots football club.   Whether it be Facebook, Twitter, Instagram or TikTok, a powerful social media presence will enhance what your club does best.   It’s not only the gameday experience through half time and full […]

  • Club marketing
Nov 25
SEEN is spearheading data-driven video content

SEEN is the leading provider of data-driven video in the Nordics, providing fully automated solutions that significantly multiply the engagement for the digital customer and employee experience through special unique video – specifically designed for each receiver. Strategically building value is crucial in managing the attention at hand if the business wants to develop the […]

  • Club marketing
Sep 21
SwipeStation: Food and drink service made easy

SwipeStation is leading the way when it comes to technology in the sports and entertainment business. Known as a contact-free mobile payment service, it is proven to be a game-changer in beating the queues for food and drink at large venues. The service eliminates queues by increasing the flow of traffic through its ‘click and […]

Feb 16
Get DUCK: Coming to an NPL venue near you

Fans attending the opening round of the Victorian NPL this weekend may have access to Get DUCK, a mobile food ordering system through an app set to be rolled out across local sporting venues in coming months. Supporters will be able to order food and drinks from their seat – or favoured place on the […]

  • Data capture