Category: Sponsorship & Marketing

Jul 24
Mizuno’s Australian gamble: can a 120-year-old brand break through?

When Mizuno unveiled a mural of Socceroos captain Harry Souttar on a Richmond wall during the 2026 World Cup, the company’s name did not appear on the artwork. The artist, Rory Ledge, painted Souttar as the “Minister of Defence” behind a brick wall. Channel 7 and Channel 9 turned up. The Herald Sun ran it […]

  • Apparel
Mar 25
How to use social media effectively for your local football club

In 2023, social media is an important avenue to connect with the members and local community involved in your grassroots football club.   Whether it be Facebook, Twitter, Instagram or TikTok, a powerful social media presence will enhance what your club does best.   It’s not only the gameday experience through half time and full […]

  • Club marketing